09/05/2008

200 Years Of Guinness Legacy To End

Plans have been revealed by Guinness' foreign owners to move the world famous brewery to another site, with the loss of hundreds of jobs.

The London based multi-national has revealed that most of the iconic St James' Gate facility is to be sold for development, valued at around €3 billion at the height of the property boom.

The brewery is however planning to keep a token presence at the site after PR executives at the company advised the loss of the St James' gate imagery would harm export sales.

It is understood the company is also considering making its brewing operations into a separate company which might be quoted separately on the London, and possibly Dublin, stock exchanges.

This is only the second move for Guinness in its history since it moved from Lexlip to St James Gate by founder Arthur Guinness in 1795, but the new plans mean it will be produced at a site at Grange Castle, Clondalkin, in west Dublin.

However, last year Dublin City Council said they would put forward a motion to prevent planning permission ever being granted for development of the site thus making it very difficult for Diageo to sell off the facility for residential development.

Guinness & Co. makes almost €2 billion annually from the black stuff, and the brand is also brewed under licence internationally in several countries, including Nigeria and Indonesia.

The unfermented but hopped Guinness wort extract, or essence, is shipped from Dublin and blended with beer brewed locally.

Diageo have arranged a press conference to take place on Friday morning to discuss the move.

See: Guinness To Shut St James Gate?

(DW/JM)

Related Irish News Stories
Click here for the latest headlines.

24 September 2009
Guinness Celebrated
In what is being billed as a global celebration, Dublin will this evening see the start of an Arthur's Day party. Designed to mark 250 years of stout production, the event will kick-off in the capital at exactly 17.59hrs with a toast to founder, Arthur Guinness.
11 September 2008
Guinness Brewery To Reopen In Kildare
Guinness's parent company has announced it is to re-open a brewery in its original home of Leixlip, Co Kildare. Owners Diageo have chosen a site near the town for its €550 milion new facility, which it is believed will be the largest in the world in terms of output and will employ 170 people.
28 August 2008
Guinness Sales On The Up
Guinness executives are tapping into a more lucrative pub trade than everyone else with sales of the black stuff reported to be up by 2.5% against a declining beer market. This is according to parent company Diageo Ireland, which today announced its full year's results up to the end of June.
15 February 2008
St James Gate To Close As New Dublin Site Mooted?
International drinks' company Diageo is expected to reveal extensive plans for its world famous Guinness site at St James Gate, Dublin shortly - but remains tight-lipped on the details. However, the group is thought to be relocating production to a new facility in the north side of Dublin.
21 April 2008
Guinness Not Good For Workers
Workers at the famous St James's Gate Guinness brewery in Dublin are to begin voting on industrial action that could mean an all-out strike. Guinness has reportedly revised the terms of a redundancy deal on offer as part of a restructuring plan, which could see up to 300 jobs being lost.